Syrup

2013 "It's all about image."
Syrup
5.6| 1h30m| R| en| More Info
Released: 07 June 2013 Released
Producted By: Lila 9th Productions
Country: United States of America
Budget: 0
Revenue: 0
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Synopsis

A slacker hatches a million-dollar idea. But, in order to see it through, he has to learn to trust his attractive corporate counterpart. Based on Max Barry's novel.

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Reviews

Steph D This movie was so awful I felt compelled to write a review. Do not waste your time or money on this movie in any way shape or form. Even if someone offers to give it to you and pay you to watch it... don't.I don't know if the acting could be any more terrible.. the cliché voice overs, stereotypes, and just plain wooden acting of all of the actors and actresses in this movie are a total turnoff from the opening moment. The funny thing is that Amber Heard and Britney Snow are actually pretty descent actresses so it was kind of painful to watch them in this.I finally shut it off about 2/3 through because I couldn't care less what happened to any of the characters.
callanvass This movie is nowhere near as clever as it believes it is. It is hip to a certain extent, but they overdo it in a big way. Marketing energy drinks with names like "Fukk" is clever and funny at first, especially with all that jokes that come along with it, but it gets stagnant rather quickly. There is plenty of stereotyping and sexism as well, along with breaking the fourth wall with some admittedly clever inner monologue. The story isn't strong enough, so they try to be as cool as possible. The first half isn't half-bad. It's cool, sharp, and even clever at certain points. I was kind of digging it to a certain extent. Sadly, it runs out of fuel in the second half, and turns into a mortality tale that is filled with ethics. It becomes overly serious, and it turned me off to be honest. It doesn't help that our two leads are as selfish as can possibly be. As sexy and fun as Amber Heard is, the "enigmatic" character of hers got on my nerves. I was able to put up with it, because Amber is so gorgeous, but her character is needlessly childish. Heard manages to overcome it all with sheer talent, and her galvanizing presence, but her character does her no favors. She didn't feel like a human being at all. Shiloh Fernandez is a tad on the blind side. His smug performance wasn't exactly endearing. His character angered me. He's a bit of a slacker, and manages to achieve success. It sent the wrong message in my opinion. His chemistry with Heard wasn't that great. Brittany Snow is always a welcome presence, but her cameo felt out of place and otiose. The worst thing about this movie might just be the ending. It tries to distinguish itself from fantasy and reality, and I didn't buy it. Overall, this movie was cold. I was left wondering what the point of it was. Everything about this movie is cold. I didn't care for it at all. It never bored me, but more substance was needed. It's just too unlikable and crass for it's own good 4.7/10
Viktor Vedmak (realvedmak) Basic premise of this movie is that ads and hype sell products regardless of quality of actual product.If you are trying to make a quick buck and never get to sell anything ever again that would work. However, with almost two decades of experience in marketing I can tell you that there is a solid reason big companies spend billions on developing flavors, and that is that people might buy crap, but people will not continue to purchase it.But I digress. This movie is pretty stupid. Girl that was supposed to be 'hot' is more along lines of girl next door type, so miscast in my opinion. Yet everybody is supposed to want her. I just did not buy that.Main male actor is kinda weird looking too. Not interesting weird in a likable way, like Steve Buscemi, but strange weird like Elijah Wood in his role in Sin City. Honestly, guy like that would never make it, no matter how good his ideas were, he'd just get used up and tossed away. Considering his character acts conceited and pushy entire movie, and girl is supposed to have attraction for him, I really did not buy his character at all.Finally, no company would treat suicide the way they tried to portray it in this movie. They would deny responsibility and NOT fire people admitting guilt, as that course of action would open them up for class action lawsuits.All in all, this movie is less realistic than a Disney movie. It is better than that crap 'Branded' but still far cry from any good.
Farhan Chaudhry Syrup <3This movie is such an amazing piece of art, especially in regards to the marketing world, despite the fact that it can be considered a bit unrealistic or exaggerated image of reality. The fantastic part is, they have portrayed this segment about marketing in such an artistic way that it can be sold as a movie too, cool isn't it? :PAnother amazing thing is that if you really watch the movie for real, not just to kill time, not only you will get its real essence, but so many new ideas too about how things should work in this part of the business. You will also understand what are do's and don'ts of a particular business campaign, which they don't typically write in the books. This kind of stuff you can only learn by the implementation of such ideas in a systematic, cooperate way and you should always be ready to face all kinds of circumstances. Smarter move would be to float these ideas which are feasible, all things considered. Don't just throw an idea on the table just for it being cool or catchy without really considering other factors. I guess I have said too much about the movie, must be sounding boring to you guys, but one thing is sure that you will be willing to watch the movie right after you watch the trailer! That's marketing ;) Moral of the story, image is an image even if you deeply and madly in love with an image or a person with an image, it's not real love it's just an image.P.S. The character of Six reminds me of my boss. I was laughing at remarkable resemblance between both, related to approach, working style and behavior in the office :p